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Mercedes-Benz Technology Serving Garrett Mcnamara

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Translation: Heido Sundstrom


Perhaps for many it may seem “weird”, but nevertheless the word is out about the association of big-wave surfer, Garrett McNamara and automaker, Mercedes-Benz, which has designed special surfboards for McNamara to ride the powerful waves of Praia do Norte in Nazare, Portugal.
“I really want to test the technology behind this surfboard. I’m stoked that there’s finally a board that’s made to surf the waves at full speed.”

The “Project MBoard”, has created four special edition surfboards called “The Silver Arrows of the Sea”, elegant boards with the brand’s logo and McNamara’s signature on them. Some critics are calling it a mere marketing stunt rather than a surfboard innovation, but perhaps this is a glimpse of the future of surfing technology; it all depends on how you look at it.

 

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